VRILL INSIGHTS
NOT PROMOTING IS A SIN TOO
I was rereading my book the other day and thinking about how fucking good it is.
Then I realized it’s good because I wrote it for myself.
And the reason people resonate with it is because it’s genuine.
The same goes for my content and anything I create.
Sometimes you gotta be a lil selfish in life if you really wanna help people.
Not selfish in the sense that you want more than other people, but selfish in the sense that what you do in life should be done for yourself first and foremost.
Selfish with ur time, generous with your soul.
I’ve spent years working on Vrillerism and Vrill Club.
- Never spent any money on ads.
- Never done heavy promo.
- Never done any outreach.
And somehow, we’ve made it to 80k people who resonate with our content and message across platforms.
People truly admire genuine creativity in today’s world because it is so rare.
So when I found something that worked, I just doubled down on it over and over again.
It’s impressive to know you’ve built a worldwide brand with no marketing team, no ads, and no promotion.
And in a way, it feels “morally superior” because we don’t “promote.”
But is it?
Marketing is sinful if you’re a scammer.
But at the same time, NOT marketing is sinful if you believe you DO have value.
Why would you spend days working on something just to NOT share it?
The whole point of life is to share.
And for years, all the work I’ve done has been created and given to the world, but never promoted.
You should want to put your product, brand, or service in front of as many eyes as possible if you believe it’s actually good.
If you feel wrong marketing something,
then you either subconsciously don’t believe you have a good product,
or you have a limiting belief around sharing your gift and then charging money for it.
Too many people believe that if something is good and helpful, then it should be free.
That there’s something fundamentally wrong with charging money and gatekeeping something that can genuinely help people.
But that isn’t gatekeeping.
It’s not gatekeeping if it’s free, and it’s not gatekeeping if you charge for it either.
It’s only gatekeeping if you gatekeep it.
Money is just an exchange of energy.
This is a limiting belief I’m still getting rid of.
You should be giving out value to the world, but at the end of the day, you have to take care of yourself somehow, too.
Everyone will tell you to stop working a 9–5, follow your passions, and make a living doing what you love… until it starts working.
Then it becomes wrong to charge money for something you care about.
Vrillerism is not just a brand.
It’s what I put my soul into.
All the content and writing is me speaking to myself.
I genuinely believe we have one of the best products in the entire world.
Why?
Because it’s helped ME so much.
The people I’ve met through Vrill Club are some of the coolest individuals I have ever had the chance to connect with.
Entrepreneurs, founders, creators, artists, skitzos, and so many more people across so many different countries.
We’ve had meetups on three different continents.
A worldwide network of people all striving towards truth.
I get DMs from people saying my book has saved their life.
So many people have said that the content has changed their whole worldview for the better, and Vrill Club members have said the club has helped them tremendously.
So if I have such a capability to help people through my work, then it becomes a sin NOT to promote my brand.
Think about how many more people you can help if you just talk about your passions more, share what you love more, talk to more people, etc.
While I’m writing this, I’m working at Vrill HQ in Tbilisi, Georgia.
Two members arrived last night (one from the USA and the other from Brazil).
Last night, we had our biggest Vrill Club dinner to date.
Members from England, the USA, South America, France, Sweden & more.
I couldn’t be more grateful.
Everyone’s sharing ideas, talking all things politics to the esoteric to tips and advice on content, business and life in general.
And I still feel like it’s just the beginning.
And now it’s lock in season.
It's better with company.
Were currently helping the members who just arrived set up foreign bank accounts, find apartments and settle in to work and scale for 6 months straight.
If any of this landed, come meet us. Book a free 30-min intro call: [ HERE ].
Worst case, you get a good conversation with a stranger.
Love you guys bye
By @THEVRILLER
